The CEO of the ARgrip company announced at the board meeting that the company needed revitalising including being given a new brand. He produced his own sketches of the new brand that he'd drawn on his way to the offices in his chauffeur-driven limousine that morning. The marketing board members winced at the sight and realised they'd have a tough job producing a descent new brand that bared any resemblance to the CEO's sketches.
![One of the CEO's brand sketches](https://images-platform.99static.com//CyqfhKy4uYvc65alfXrOUHC9UPw=/289x0:1679x1390/fit-in/500x500/projects-files/50/5011/501171/658d0da4-5d60-4fcd-af83-1e4efc10bf94.jpg)
No comments:
Post a Comment